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How to Make a Public Profile on Snapchat: A Comprehensive Guide



Snapchat has evolved from a simple photo-sharing app to a full-blown social media platform with millions of users engaging daily. For those looking to expand their reach and influence, creating a public profile on Snapchat can be a game-changer.

In this guide, we’ll walk you through everything you need to know about making your Snapchat presence more public and accessible.

Understanding Public Profiles on Snapchat

A public profile on Snapchat is not just a gateway to a wider audience, but it’s also a platform for showcasing your unique content. Unlike a personal profile, a public one allows any Snapchat user to find you through the app’s search and browse features or when your Snaps are featured in Spotlight. This visibility can lead to more subscribers, and the ability to share your stories and content with a broader audience without compromising your ability to send private Snaps to friends.

Eligibility Criteria for Creating a Public Profile

Before you rush to make your profile public, it’s crucial to understand Snapchat’s eligibility criteria:

  • Age Requirement: You must be at least 18 years old.
  • Account Age: Your account should be active for a minimum of 24 hours.
  • Friendship Condition: There must be at least one friend who has added you back.
  • Community Guidelines: Your account must be in good standing, with no violations of Snapchat’s community standards.
  • Geographical Availability: Public profiles are not yet available in every country, so be sure to check if the feature is accessible in your region.

Step-by-Step Guide to Creating a Public Profile on Snapchat

Creating a public profile on Snapchat is a straightforward process. Here’s how you can do it:

Step 1: Accessing Your Account Settings

Open the Snapchat app and tap on your account icon at the top left corner of the screen. This will take you to your profile page, where you can manage various account settings.

Step 2: Navigating to the Public Profile Section

Scroll down to the ‘Public Profile’ section. If you meet all the criteria mentioned above, you should see an option to Create Public Profile. Tap on it to proceed.

Step 3: Initiating the Creation of a Public Profile

Follow the on-screen instructions carefully. You’ll be presented with a brief overview of what a public profile entails and how it differs from a personal one.

Step 4: Following On-Screen Instructions to Complete the Process

Tap Continue, and then Get Started on the next screen. A pop-up will appear confirming your action. Tap Create to finalize the creation of your public profile.

Customizing Your Public Profile

Once your public profile is set up, it’s time to make it truly yours. Snapchat allows you to:

  • Edit your profile information: Personalize your profile by changing your profile picture, crafting a compelling bio, setting your location, and deciding whether or not to make your subscriber count public.
  • Save stories to your profile: This feature ensures that your content is accessible even after the standard 24-hour window.
  • Share your profile with others: Utilize the Share Profile URL to copy your unique Snapcode, making it easier for others to find and follow you.

Managing Your Public Profile

After creating your public profile, maintaining and updating it is key to engaging with your audience. Here’s how you can manage your public profile effectively:

Accessing the Manage Public Profile Page

To make changes to your public profile, go back to your profile page and tap on the Public Profile card. This will take you to the ‘Manage Public Profile’ page, where you can tweak your settings and content.

Editing Profile Features

On the ‘Manage Public Profile’ page, you have the freedom to edit various aspects of your profile. You can update your bio, change your profile photo, and make decisions about what information is visible to the public, such as your subscriber count.

Sharing Your Public Profile Using the Snapcode

Your Snapcode is a unique QR code that others can scan to add you on Snapchat instantly. Share your Snapcode across other social media platforms, websites, or even printed materials to grow your audience.

Deleting Your Public Profile

If you decide that a public profile isn’t for you, you can delete it without affecting your standard Snapchat account. To do this, go to the ‘Manage Public Profile’ page and select the option to Delete Public Profile. Keep in mind that this action is irreversible, and you’ll lose all the content saved to your public profile.

Best Practices for a Successful Public Profile

To ensure your public profile stands out and attracts subscribers, consider the following best practices:

  • Content Creation Tips: Create engaging and original content that resonates with your target audience. Use high-quality images and videos, and stay up-to-date with the latest Snapchat features and trends.
  • Engagement Strategies: Interact with your subscribers by responding to their comments and messages. Host Q&A sessions or take polls to keep your audience involved.
  • Understanding Snapchat Analytics: Keep an eye on your Snapchat analytics to understand your audience better and tailor your content strategy accordingly.

Frequently Asked Questions (FAQs)

Here are some common questions users have about public profiles on Snapchat:

Can you revert to a private profile after making it public?
Yes, you can always switch back to a private profile by deleting your public profile through the ‘Manage Public Profile’ page.

How does having a public profile affect your privacy settings?
Having a public profile does not change the privacy settings for your personal account. You can still send private Snaps and maintain control over who can contact you directly.

What are the limitations of a public profile?
Public profiles may not have access to all the features of a personal account, and the availability of public profiles can vary based on your country.


Creating a public profile on Snapchat can open up new opportunities for sharing your life, talents, and thoughts with a broader audience. By following the steps outlined in this guide, you’ll be well on your way to building a vibrant and engaging public presence on one of the world’s most dynamic social media platforms. Remember to stay true to yourself, engage with your audience, and keep an eye on your analytics to grow your subscriber base.

Snapchat’s platform is ever-evolving, and staying informed is key. Keep an eye on updates and new features that can enhance your public profile experience. Good luck, and happy snapping!